Sam Fender shares the stunning video to the title-track from his forthcoming third album, People Watching. The new record is released 21st February via Polydor Records. Pre-order the album HERE
The video features the globally acclaimed, BAFTA and Laurence Olivier Award winning Irish actor, Andrew Scott. Scott is known for his award-nominated performances in the likes of the BAFTA-nominated film, All of Us Strangers; the Emmy-nominated Netflix limited series Ripley; and the stunning West End production of Chekhov’s “Uncle Vanya,” in which he brought eight characters to life. Upcoming, he will star in the newest Knives Out film: Wake Up Dead Man; and Richard Linklater’s Blue Moon which will premiere at the Berlin Film Festival in February. The Dublin born actor here puts in a heart-wrenching depiction of love and loss in the official video for Sam’s soaring anthem.
Andrew Scott on People Watching: “Sam’s masterpiece of a song has become a true friend to me. Working on it was truly cathartic, and I’ll always be grateful to Sam for his extraordinary talent, and for the other artists who made this film, and of course to my mum, who I will hold in my heart til the day I die.”
Speaking of Scott’s role in the video, Sam explains, “I’m really excited for the People Watching video to be out in the world this week. I was so buzzing when I found out Andrew wanted to be involved – I’m a huge fan of his and he was absolutely perfect for the role.”
Now solidified as one of Britain’s most accomplished songwriters of his generation and the next, if Seventeen Going Under was Sam’s “coming of age” record, People Watching is his next step forward – colourful stories and observations of everyday characters living their everyday, but often extraordinary, lives.
Sam Fender gears up for a sold-out tour of Europe in March, ahead of a Spring US tour. Back in the UK, stadium dates went on sale for next June, with three nights at Newcastle’s St. James Park selling out immediately. Fender’s biggest show to date at the London Stadium is down to its final tickets – on sale now via www.samfender.com. CMAT supports at all four shows, and The War on Drugs will play on 6th and 14th + 15th June.
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