Sam Fender is pleased to announce details of his highly anticipated third album, People Watching.

People Watching is released 21st February 2025 via Polydor Records. Sam produced his record alongside bandmates Dean Thompson and Joe Atkinson over two years, working firstly in London in 2023 with producer Markus Dravs, and then earlier this year in Los Angeles with The War on Drugs’ Adam Granduciel, a musician Sam has a long-standing admiration for.

If Seventeen Going Under was Sam’s “coming of age” record, People Watching is his next step forward – colourful stories and observations of everyday characters living their everyday, but often extraordinary, lives.

Sam Fender’s observations on life as he experiences them have already taken him to headlining Summer festivals (Reading & Leeds, Boardmasters), selling out stadiums, and becoming a bonafide household name. With the instant sell-out of his UK arena tour next month (140,000+ tickets), Sam takes another mighty leap forward into whatever comes next.

Pre-order the album here

Sam Fender Live – The People Watching Tour

2024 (support from Wunderhorse):
2nd December – 3Arena, Dublin (SOLD OUT)
4th December – First Direct Arena, Leeds (SOLD OUT)
6th December – Co-Op Live, Manchester (SOLD OUT)
7th December – Co-Op Live, Manchester (SOLD OUT)
10th December – The O2, London (SOLD OUT)
12th December – The O2, London (SOLD OUT)
13th December – Utilita Arena, Birmingham (SOLD OUT)
16th December – OVO Hydro, Glasgow (SOLD OUT)
17th December – OVO Hydro, Glasgow (SOLD OUT)
20th December – Utilita Arena, Newcastle (SOLD OUT)
You can find details of all tour dates and tickets here

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