Making a bold return, genre-defying, North Carolina-bred quartet and live sensations Rainbow Kitten Surprise will unveil their first full-length album in six years, LOVE HATE MUSIC BOX, on 10th May, via Elektra Entertainment. It is available to pre-order/pre-save HERE. RKS also shared the album’s effervescent, lead single Superstar – streaming on all platforms now.
After years of struggling with her own mental health that resulted in writer’s block, on-stage episodes, and tour cancellations, RKS singer/songwriter/frontperson Ela Melo was properly diagnosed and treated in 2023, vastly improving her quality of life. As if suddenly struck by creative intervention, songs once again poured out of her, writing at least one a day for an entire year and forming the backbone of their 22-track opus LOVE HATE MUSIC BOX. This epic mosaic of sound and emotion was fully realized once the band – guitarists Bozzy Keller and Ethan Goodpaster, drummer Jess Haney and former bassist Charlie Holt- reconvened in the studio, adding another dimension sonically. Produced by Daniel Tashian (Kacey Musgraves) along with Konrad Snyder (Noah Kahan) and Melo, the much-anticipated album ponders life’s ups and downs, and traces the turbulent trajectory of relationships, painted out loud in hues of pop, electronic, rock, and hip-hop. As such, it finds the musicians at their most vulnerable, vibrant, and vital.
Superstar opens up the world of LOVE HATE MUSIC BOX. Underpinned by airy guitar and neon keys, the luminous soundscape underlines evocative verses as the momentum culminates on a chantable chorus, “You told me you loved me, baby, I’m your superstar again.” The video evokes the band’s renewed energy with stylized performance footage, eye-catching choreography, and a powerful vignette of the members huddled around one acoustic guitar as they strum together.
The group shared album track LOL as a surprise offering for their fans. This breezy anthem illuminates yet another facet of the LP. Meanwhile, the inventive, companion visual – also directed by Delsi – brings elements of classic board games such as Operation and Monopoly to life in service of a thought-provoking core theme.
From Peter Pan through to the finale Thanks For Coming, LOVE HATE MUSIC BOX unspools a cohesive vision all-around. Among the many highlights, they notably teamed up with GRAMMY® Award-winning multiplatinum supernova Kacey Musgraves on the impassioned Overtime.
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