Following the release of his single ‘The Unfortunate Gent’, chart-topping singer-songwriter Ed Drewett today releases his version of one of his most successful creations, ‘Black Magic’, the second offering from the album Ten, which is available for pre-order now via Universal Records.
Ed’s ‘Black Magic’ shows the transformation of a song from inception to completion; his acoustic rendition is sonically miles from Little Mix’s finished product, yet fans will hear the lyrics and melodies they know and love. The reworked production of ‘Black Magic’ (now surpassed 221 million streams) made it to #1 in the UK singles charts, and was later nominated for a BRIT Award (British Single).
Having penned massive hits for the likes of One Direction, Olly Murs, Jonas Blue, Craig David and many more, Ed Drewett is understandably best known for his songwriting. Ten will see him step into the spotlight with his own original tracks alongside some of his best-known creations, which include One Direction’s ‘History’, Jonas Blue’s ‘Mama’ and Olly Murs’ ‘Dear Darlin’, in the stripped-back acoustic style in which he originally wrote them.
Speaking on the single, Ed says…
“‘Black Magic’ is one of my favourite songs, ever. It was one of those that gave me stupid, excitable, childish energy from the start. From the second Ed (Erfjord) played the chords, to the ‘guilty pleasure’ of the soaring chorus melody, to the fun we had telling the story of the powers of this secret potion, I knew we were onto something special.
In regards to the acoustic version, I wanted to play around with it a little. Swing was always one of my favourite genres – I grew up singing Sinatra at local pubs & weddings – so I wondered…”would ‘Black Magic’ work swung?!”
It’s kind of an unwritten saying in music that a good song can translate into any style & I think we pulled it off! It’s everything I look for in a song & one myself & i’m sure Camille (Purcell), Ed (Erfjord) & Henrik (Michelsen) are extremely proud of!”
Previously released single ‘The Unfortunate Gent’ boasts an upbeat catchy piano and easygoing, skittering drum beat – an example of Ed’s ability to write effortlessly infectious pop, and one that shows a multi platinum selling songwriter at the height of his powers.
As a songwriter, Ed Drewett’s 6 biggest hits have amassed nearly 1.3 billion streams. His first taste of chart success came in 2011 when he penned The Wanted’s No.1 smash ‘All Time Low’, following with ‘Lightning’ and the multi platinum ‘Glad You Came’, which reached the top spot on both the iTunes, and US AirPlay charts.
Since then his impact on the pop landscape has continued to grow, going on to write for Olly Murs (‘Dear Darlin’), One Direction (‘Best Song Ever’, ‘Steal My Girl’, ‘History’), Little Mix (the BRIT nominated ‘Black Magic’), Jonas Blue (‘Mama’, ‘Rise), Britney Spears and Craig David, amongst many others. Recorded at Ed’s house, Ten gives pop fans a chance to hear some of their favourite songs as they’ve never heard them before, and get into the head of one of world’s most successful young writers.
