Beloved Danish indie pop band Alphabeat have just announced the release of their highly anticipated fourth studio album Don’t Know What’s Cool Anymore, arriving 1st November through Warner Music, Denmark via Absolute Label Services. It is preceded today by the album’s infectious first single I Don’t Know What’s Cool Anymore, which has been added into Spotify’s prestigious New Music Friday UK playlist (736k followers). It is available to stream now. It marks the band’s second new single of 2019, seeing the six-piece troupe staying true to their power pop roots. The release follows their comeback track Shadows, which boasts over 4 million streams and has spent over 22 weeks on the Top 10 airplay chart in their native Denmark. Pre-order Don’t Know What’s Cool Anymore here.
“We have never felt stronger as a band – and as friends” said Alphabeat.“There is so much renewed energy, lust, wildness, friendship, words and melodies we need to get out and when listening to our forthcoming album I think one can clearly sense what fellowship we have together.”
Since bursting onto the scene in 2006 with their debut single Fascination, Alphabeat have gone on to earn worldwide critical acclaim and adoration among pop music fans. Having sold more than 1 million albums/singles and boasting five top 30 singles in the UK, the group have been praised for their “dance-floor-pop that can live far off the dance floor” by the New York Times and more. Back together after a six-year hiatus, Alphabeat’s comeback was deemed “a triumphant return” by Billboard who concluded “the feel-good, dance party bop proves that even years apart can’t hold back their pop prowess.”
The band have spent the Spring/Summer back on the road, playing shows around the world including their first UK headline show in London since their hiatus at a sold out Oslo in Hackney, and to over 100,000 people on the Danish festival circuit. They also performed a triumphant US set at SXSW earlier this year, which was praised as a “critics pick” by the Austin American-Statesman while Austin360 declared “Alphabeat might be the best pop band in the world.”
The album shows a different side of the band, with the last four tracks displaying a toned-down vibe with roots in country-music traditions. Sing a Song is an honest, self-biographical story about their own ups and downs, while I’d Rather Die shows the recipe for writing a song about the current climate crisis, that on one side is totally honest and on the other side hints self-irony. Stine Bramsen especially enjoys the tone in Now You Know, that portraits a person that holds on to being trendy even though it has been years since that was the actual reality.
Alphabeat are set to visit the UK for a variety of promo next week and then return to the UK for a tour in April 2020 that visits London, Brighton and Glasgow. The shows are almost sold out but last remaining tickets are available here.
UK Tour Dates:
London, Subterania – 2nd April 2020
Brighton, – 3rd April 2020
Glasgow, – 4th April 2020
